Driving Motorsport Innovation with TrackNinja
Seasia Infotech partnered with racing organizers to deliver TrackNinja, a next-gen motorsport app development solution that transforms how teams, racers, and fans engage. With live race tracking, driver performance analytics, and motorsport event management software, the platform enhances race-day experiences, empowers smarter decisions, and boosts fan engagement setting new benchmarks in Sports Tech.
Project Overview

Our client, a motorsport event organizer, needed a custom motorsport app development company to build a digital-first solution that could streamline event operations and enhance race-day experiences for racers, teams, and fans. The goal was to deliver real-time race tracking, advanced analytics, and seamless fan engagement bridging the gap between racing excitement and digital transformation.
Project Overview
Our client, a motorsport event organizer, needed a custom motorsport app development company to build a digital-first solution that could streamline event operations and enhance race-day experiences for racers, teams, and fans. The goal was to deliver real-time race tracking, advanced analytics, and seamless fan engagement bridging the gap between racing excitement and digital transformation.

Business Challenges
Motorsport events demanded a robust, reliable, and engaging digital solution to overcome challenges such as:
Enhance Race-Day Experience
- Provide live updates, lap timing, and leaderboard access in real-time.
Boost Team Decision-Making
- Deliver real-time telemetry solutions for motorsport teams.
Improve Fan Engagement
- Create a sports fan engagement app with seamless interaction.
Ensure Scalability & Reliability
- Handle peak race-day traffic without lags or downtime.
Seasia’s Solution
Seasia designed and implemented TrackNinja, a state-of-the-art racing analytics app, offering:
Discovery sessions with organizers, drivers, and fans to capture core needs.
Intuitive, mobile-first interface built for racers and spectators.
Integrated IoT in motorsport with real-time GPS tracking and telemetry for analytics.
Centralized race management system for scheduling, registration, and results.
Fan engagement tools, including push notifications, live updates, and social sharing.
Secure payments and ticketing system for seamless transactions.
Tech Stack We Utilized
Frontend
Backend
Database
Integrations
Frontend
Backend
Database
Integrations
Features Delivered
Live Race Tracking
Real-time lap timing, leaderboards, and GPS visualization.
Driver Performance Analytics
In-depth performance metrics for racers and teams.
Race Registration & Management
Smooth onboarding for teams and organizers.
Fan Engagement Tools
Interactive updates, notifications, and social features.
Secure Payment & Ticketing
Digital payments and ticket booking integration.

Results & Achievements
Increased fan engagement through best app for live race tracking and analytics.
Enhanced racer performance with real-time telemetry solutions for motorsport teams.
Improved efficiency for organizers with motorsport event management software.
Delivered a scalable, future-ready platform for upcoming racing events.
Transforming Motorsport with Seasia’s Expertise
With TrackNinja, Seasia Infotech showcased how SportsTech solutions for racing events can revolutionize motorsport. From race timing software to digital transformation in motorsport, our solution empowered teams with data-driven decisions while delivering unforgettable experiences for fans.
Looking for custom racing app development or a digital platform for motorsport events?
What They Say
Insights & Resources
Cyber Security-
Why AI-Driven Zero Trust is the Next Evolution in Cybersecurity
Ransomware crews now weaponize generative AI to write polymorphic malware in minutes, while hybrid work has dissolved every neat network perimeter.
AI/ML Services-
From optimizing processes to forecasting client behavior, artificial intelligence enables businesses to work smarter, not harder.
July 25, 2025
READ MOREApplication Services-
The way you manage customer relationships can make or break how efficiently your team works, how your brand is perceived, and how fast you grow.
July 16, 2025
READ MORE